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What to Expect at a Wedding Dress Fitting
Posted on 8th July 2017

When you get engaged, it can be difficult to know what to expect from the wedding planning process! You’ll likely have a million and one questions: How do you plan a hen party? How do I stay calm when walking down the aisle? What should I expect at a wedding dress fitting?

While we can’t help too much with the first two questions, here at A Bride-2-Bee we can certainly let you know a little bit more about what happens when you step inside our bridal store.

Your 1st Appointment


First, your Bridal Consultant will greet you and ensure that you and your guests are comfortable – you might be here a rather long time! Once settled comfortably, we’ll find out a bit more about your wedding and your ideas for what you want from your wedding dress, things like:

  • Have you tried on any wedding dresses before?
  • Have you seen anything on our website or social media that has caught your eye?
  • Do you have any ideas in mind about the style you would like?
  • Where is your venue?
  • What is the theme/style/feel of your wedding?

Trying on Wedding Dresses – the fun really begins!

These questions will all inform the types of gowns that will be appropriate for you. For example, a bride getting married in a church may want to opt for something more covered up, while destination weddings can lend themselves towards more daring styles.

We’ll walk and talk you through our award-winning designers and give you a handful of coloured ‘pegs’. You and your guests’ job is then to browse through our collection and pick out the dresses you’d like to try, popping one of your pegs onto the hanger. Everything is accessible - you can pull the gowns out, feel the fabric, appreciate the delicate details – we believe this is important while searching for your dream dress. When you’ve selected your gowns, it’s time to start trying on! We have huge changing rooms and we’ll help you in and out of the gowns you picked out. After trying on a few dresses and showing your friends and family, you and your Bridal Consultant will have gained an understanding of the types of gown that are working best and make you feel confident.

Focussed Search

If you haven’t landed on a firm favourite, your Bridal Consultant will offer you a further selection of gowns that she feels will tick all of your boxes, and she may even bring out a wildcard – perhaps a silhouette that you may not have considered before or detailing that will work perfectly with your theme. Towards the end of your appointment we’ll encourage you to retry your favourites, and perhaps add some accessories, to narrow down your list until you are sure you’ve found ‘The One!’.

When You Find ‘The One!’

Often, many brides will totally fall in love with a gown after this process and this is when we get the bubbly out to celebrate. Your Bridal Consultant will take your measurements and order in the appropriate size for you and 50% of the dress price is paid. We’ll also give you a bundle of info about what happens next and the additional services that we offer, so please take the time to read this.

If You’re Still Not Sure

We don’t pressure any brides into making decisions they’re not sure about, so we will happily book a second appointment to allow you to try on your favourites again with a fresh mind.

Once the Dress Has Been Ordered

It can take 3-6 months for your chosen gown to be made by the designer, so it’s a good idea to start searching for your dress early on into the wedding planning process, we suggest at least 9-12 months before the wedding day.

Once the wait is over and the gown arrives in store and has passed our quality checks, we’ll invite you in for another appointment, this time to try YOUR wedding dress – exciting!! We can also use this appointment to try out any bridal accessories if you didn’t decide on these previously. The final 50% price is paid and then you can take your dress away with you – making sure your OH doesn’t sneak a peek!

Book an appointment today with our friendly expert team here at A Bride-2-Bee to start your bridal gown shopping journey in style.

Wedding Dress Styles to Flatter Every Figure
Posted on 21st May 2017

For most women, there’s no dress quite as important or exciting as their wedding dress. It’s an opportunity for the bride to pull out all of the stops, pampering herself and dressing like a princess. However, with so much emphasis on you, knowing what type of gown to choose can be daunting. Often, the types of dresses you love on the hanger or in the magazines can fall flat when actually tried on, leading you to disappointment and distress!

Here at A Bride-2-Bee, we understand that the brides we style are unique and diverse, so we stock a variety of gowns to suit everyone. Here, we round up our fabulous womanly figures, and advise on the styles that will showcase them best:


The fishtail, also known as the mermaid or fit and flare, style of dress is incredibly popular and fashion forward. If you are blessed with hourglass curves, there is no better way to accentuate them than with this figure-hugging style. Shorter ladies are best to avoid this dress silhouette.

 Love the fishtail style? Try our Allure Raine gown: 

Although similar to the fishtail style, the drop A-line dress is not quite as figure-hugging, making it a great alternative for showing off a curvaceous figure without being as daring. Try Sweethearts Gowns' Emma dress: 


If you have a smaller frame, a simple yet sophisticated straight or sheath dress will suit you perfectly. This style is known for elongating the figure, following the body’s natural line and adding length. Curvaceous ladies are best to avoid this design.

Try Allure Bridals 9469.

Apple Shape 

Straight or subtly flared dresses  which flow through your waistline are perfect for ladies with an apple shape. Dresses with V necklines and lots of upper-body detail will help to take the eye away from the midsection and vertical patterns are extra flattering.

Cosmobella's Camilla gown is perfect for this body shape:

All body types, but especially good for pear shapes

Many of the brides we style choose to go for an A-line gown, or fuller ball gown, and for good reason - this classic silhouette will suit almost any figure, making you feel confident as you walk down the aisle. The A-line style doesn’t have the ‘va va voom’ of other shapes, but is a sweet, sure-fire classic.

Try Jakayla by Sottero and Midgley: 

This is just a small selection of the styles of wedding gowns available in our Southampton boutique – there really is a silhouette to suit every bride, and guided by our expert Bridal Consultants, you’ll be sure to find ‘THE ONE’ for you!

Discover the full range of wedding dress shapes out there by following us on Pinterest

Who Should Be Part of Your Wedding Party?
Posted on 13th April 2017

As soon as you and your other half decide to tie the knot, it can seem as if the list of things to organise and arrange is endless. Besides finding the venue, picking a photographer and writing your vows, an essential part of every wedding day is the party that you choose to help keep you and your groom sane!

What is a Wedding Party?

While the reception is a part of every wedding that both the guests and the couple look forward to, blowing off some steam while celebrating in style, the actual wedding party is something very different. This is the group of people that the couple chooses to help them organise the wedding, and to ensure nothing goes wrong during it! Essential members of the wedding party include:

  • Best man
  • Maid of honour
  • Bridesmaids
  • Flower girls
  • Father and mother of the bride
  • Father and mother of the groom
  • Ushers

How to Choose the Members of Your Wedding Party?

Ultimately, you need to be surrounded by positive people that make you feel calm and confident during one of the most important days of your life! If you’re finding it hard to choose your wedding party, here are some things to consider:

  • Make an initial list of options

This will help you and your partner start the initial discussion.

  • Consider family (from both sides)

After all, weddings are as much about family as they are your friends. Even though you may not see your siblings as much as you do your friends, they will always be your relative and including them in your wedding party can help you to create special memories, acknowledging your bond.

  • Give informal invites before finalising your decision

Once you have decided who you want to be part of your wedding party, ask them informally first to ensure that they would like to attend your wedding and that they have no prior commitments. If your chosen maid of honour is busy, then this may affect your final decision.

  • Clarify the commitments you expect each member to fulfil

Again, this will be another deciding factor when picking your party. Identify the roles and responsibilities you expect each assigned member to fulfil, and clearly explain this to them when you invite them to join!

Once you have chosen your wedding party and your plans are underway, take the stress away from your wedding dress styling with the team at A Bride-2-Bee.


Brides Stories: Sophia
Posted on 26th March 2017
What was your wedding theme or colour(s)?

Blush pink and burgandy.

What were the most memorable moments from your big day?  

It's hard to pick, the whole day was just perfect. It's a day you plan for for so long, but can't control how it runs. I guess it would have to be having everyone there that you love, all supporting your marriage. That's the best feeling ever. 

Why did you choose A Bride-2-Bee to supply your bridal gown?

I had been wedding dress shopping for over a month and couldn't find what I wanted. I then heard of A Bride-2-Bee and took a visit there. The staff were so lovely and helpful and brought out wedding gowns that I would never have chosen before. I couldn't decide which one was my favourite, they were all gorgeous! But then I found THE dress and didn't want to take it off. 

Please describe what you enjoyed about your experience at A Bride-2-Bee?

Just the relaxed atmosphere! Not once was I pressured to try on a gown that I didn't like, or even to buy from A Bride-2-Bee. I had been shopping in so many different shops and felt so pressured to buy a dress. At A Bride-2-Bee, the staff are so welcoming and calm. I had a booked appointment and the whole shop to myself. When I finally chose the dress, Emma poured me a celebratory glass of champagne!

How did your bridal gown make you feel on the day?

I felt so beautiful.

Is there anything you would change or do differently in your wedding planning or on the wedding day itself? Do you have any advice or top tips you would like to share with other brides-to-be?

Enjoy yourself. That's all I can say. You only get married once, so make sure it's everything you dreamed. It can be stressful at times and you may feel like you want to give up, but the hard work certainly pays off!

One bit of advice that was given to me that I would highly recommend is to take it all in. Whether it be during the wedding breakfast, during the evening reception or whenever, sit back for five minutes and watch your guests having a great time! They are all there for YOU. That is the best feeling ever!


Posted on 6th January 2017

It's 2017 and we're starting it in style the launch of the much anticipated 2017 collection from US label, Ella Rosa, in our Southampton Boutique

We're delighted to have in store Ella Rosa's latest 2017 collection simply because they are so wearable, competitively priced and absolutely beautiful! As well having first choice from Ella Rosa's latest fantastic collection, our brides-to-be can also enjoy 10% OFF any dress purchased from this range throughout the event.

Between Friday 13th and Sunday 15th January 2017 you’ll find 20 gorgeous wedding dresses in store from Ella Rosa's latest 2017 collection, plus some of the best sellers from previous seasons, in addition to our own fabulous collection, ready for you to try on in sizes 8 to 20 (orderable in sizes 4-30).

We’re offering our customers a fantastic 10% off any wedding dress purchased from this range during the event.

Book your appointment now!


Star Style: Steal Their Wedding Day Looks
Posted on 28th December 2016

Every bride wants to look and feel fabulous on her big day, and you might feel that you need a celebrity’s budget and resources to acheive that. However, here at A Bride-2-Bee we believe every woman deserves to look and feel like a star in her own right on one of the most important days of her life – so we’ve compiled a list detailing some key celeb styles and how you can re-create them with the help of our experienced Bridal Consultants and our beautiful collection of designer gowns at our beautiful Southampton Bridal Boutique.

Kate Middleton

Who could forget our last royal wedding? The new Princess looked incredible in her dress designed by Alexander McQueen’s creative director Sarah Burton. While you might not have £40,000 to spend on your dress, you can still steal Kate Middleton’s style. We’d recommend Cosmobella’s incredible ‘Chloe’ dress. The intricate lace detail and deep V neck are reminiscent of Kate’s regal gown, and while it may not have the same length train, paired with a flowing veil we’re sure any bride would feel like a princess!


Despite being one of the world’s most famous faces, there are surprisingly very few images of Beyonce’s wedding to equally famous rapper and music producer Jay-Z. However, we’ve scoured the internet for the few available images and they show Bey in a surprisingly simple dress. The gown is strapless with a tight fitting rouched bodice, dropping down into a full, ruffled skirt. It shows off her shape perfectly, and the singing superstar looks stunning as always!

If you want to emulate Beyonce’s style on a smaller budget why not consider the stunning 'Rumer' satin gown from our Ella Rosa collection? Or, if you’d like a strapless gown with added drama then Sottero and Midgley’s 'Belle' dress could be just for you.

Kimberley Walsh

The former Girl’s Aloud member and Strictly Come Dancing runner-up Kimberley Walsh married her long-term partner in early 2016. The stunning photographs from their intimate day show Kimberley in a gorgeous pure white dress with unusual cut-out lace detailing on the bodice, and an incredible full train. If you’re a fan of Kim's gown, Cosmobella’s ‘Carmen’ dress has near identical lace detailing on the bodice but offers a tighter fit on the skirt to give you an incredible silhouette! Or, if you’re after a design with a fuller skirt, Kenneth Winston’s ‘Katherine’ gown offers just that.

Amal Clooney

George Clooney may be one of the most famous men in the world, but his wife, human right’s lawyer Amal, is becoming a star in her own right – not least for her stunning style and fashion choices. The new Mrs. Clooney’s dress was a stunning off-the-shoulder design, complete with a lace overlay and dramatic train. If you love the off the shoulder look and are searching for something lacy, Jane by Sweetheart Gowns could be the perfect wedding day look for you.

Which star’s style do you like the most? Who’s your favourite female celeb, and will you be drawing inspiration from their wedding style for your big day? Let us know in the comments and on social media.

If you’re a bride to be searching for the perfect wedding dress, why not book an appointment at our Southampton Boutique? We’d love to give you the VIP treatment in store!

Allure Bridals Designer Event - 8th to 18th December 2016
Posted on 6th December 2016
Allure Bridals Designer Event - 8th to 18th December 2016

Us Boutique Bees are passionate about bringing brides amazing gowns that really make them feel like the bee's knees! That’s why we’re incredibly excited to announce the next in our line up of events this festive period... The Allure Bridals Designer Event running from 8th to 18th December 2016 - Christmas has definately come early!

During the event, you’ll find the latest 2017 creations from Allure Bridal and Allure Romance - that's right - they're hot-off-the-catwalk and you won't find them in the shops yet! We'll also have some of their best sellers from previous seasons so you can be sure you'll have a fantastic selection to choose from.

And, as a Christmas treat, we’re offering all customers a fantastic 10% off any wedding dress purchased from the Allure Bridals range for the duration of the event!

So, why choose Allure Bridals?

Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. They believe brides should feel nothingAllure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. They believe brides should feel nothing less than gorgeous on their wedding day. Their designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of the patented Allure construction. less than gorgeous on their wedding day. Their designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of the patented Allure construction.

For this reason, we beleive that Allure Bridal's designs are going to be big news for weddings in 2017. So, why not come and try one on for yourself at our 10-day December event?

We’d love to see you in our beautiful boutique store so book your appointment here or call us on 01489 557553.

Kenneth Winston Designer Event - Friday 2nd to Sunday 4th December 2016
Posted on 11th November 2016

Kenneth Winston Designer Event - Friday 2nd to Sunday 4th December 2016

Here at A Bride-2-Bee we’re dedicated to bringing brides incredible dresses that make them feel a million dollars, but without the million-dollar price tag! That’s why we’re incredibly excited to announce our Kenneth Winston Designer Event running from Friday 2nd to Friday 4th December 2016.

During the event, you’ll find Kenneth Winston's 2017 hot-off-the-catwalk and not yet in the shops, beautiful collection of dresses in our store, together with a few best sellers from previous seasons that you can purchase for a great price.

And, if this still isn’t enough, we’re offering all customers a fantastic 10% off any wedding dress purchased from the Kenneth Winston range for the duration of the event!

So, why choose Kenneth Winston?

Kenneth Winston is part of the world-renowned US brand Private Label by G. The company has been designing and making gorgeous gowns for over thirty years. Kenneth Winston believes that beauty is in the details, and it shows in their carefully designed and crafted wedding dresses. 

A Kenneth Winston gown is sure to be the ‘perfect fit’; the brand offers custom measurements and uses high quality materials, embellished with incredible, intricate detailing.

Their latest collection is seriously lux, with on-trend fabrics, jewel beading, statement backs and cute trains  – which are big news on the catwalks for 2017!

For this reason, we think Kenneth Winston's designs are going to be some of the best dresses for weddings in 2017. So, why not come and try one on for yourself at our December event?

We’d love to see you in our beautiful boutique store so book your appointment  here or call us on 01489 557553.